Friday, July 31, 2015

Which Placements Should I Exclude on the Google Display Network?, 7-31-15 4:25pm PST

7-31-15 4:25pm PST

Search Marketing - ClickZ
Which Placements Should I Exclude on the Google Display Network?
The display network can be inconsistent - so when deciding which sites you shouldn't serve, it's important to focus on performance, brand match, and the placement's content and audience.